Berloga Group  /  Berloga Advisory

Berloga Advisory

Analysis for decisions that matter.

Before you enter a market, commit a budget, make an investment or take on financing, we do the work that tells you whether it holds up: sourced, modelled and written as a clear recommendation.

01  What we analyse

Six questions owners and boards bring to us.

Each engagement starts from the decision it has to support, and ends with a written answer to it.

01

Market analysis

Who buys, how much, at what price and through which channels, and who you would be competing with.

02

Market entry

The regulatory and licensing path, the right channels and partners, and a clear call on whether to go ahead.

03

Budgeting and planning

Market entry budgets, annual budgets and cash flow plans: what to spend, when, and what it should return.

04

Investment analysis

The business case behind an acquisition, an expansion or a new venture, with the model and the assumptions laid open.

05

Financing and loans

Preparing the case, the model and the documents a lender expects, and weighing the terms on offer.

06

Transactions

Support through joint ventures, supplier agreements and acquisitions: structure, term sheets and due diligence.

02  Who we work with

For the people who have to decide.

Owners and family businesses

Weighing a growth step, a new market or a large investment, and wanting the numbers checked before committing.

Companies entering a new market

Foreign companies looking at the United Arab Emirates and the Gulf, and regional companies looking further afield.

Companies preparing for finance

Businesses that need a lender or an investor to see a clear case, a sound model and complete documents.

Investors and partners

Those assessing an opportunity who want an independent view of the market and the figures behind it.

03  How we work

From question to recommendation.

  1. I

    Scope

    We agree the decision the work must support, the questions it has to answer, the deliverable and the fee, in writing.

  2. II

    Analysis

    Research from named sources, models you can follow line by line, and assumptions stated where facts end.

  3. III

    Recommendation

    A written report with a clear recommendation, the ranges around it, and a review session to walk through it.

04  Standards

Work you can put in front of a board.

01

Every figure sourced

Each number carries its source or the assumption behind it.

02

A clear answer

A recommendation, not a pile of data. Where the answer is no, we say so.

03

In confidence

What you share stays between us, and nothing is passed on without your consent.

05  Engagement

Agreed in writing before work begins.

Project

A fixed fee for a defined question and a defined deliverable.

Retainer

A monthly arrangement for ongoing financial and strategic support.

Transaction

A retainer for the work, with any success fee agreed in advance.

06  Contact

Discuss a question.

Tell us the decision in front of you and what you already know. We reply in writing, and everything you send is treated as confidential.